3CB Media SITREP 2016
While the year is not exactly over, I think it is time enough to look back at the year from a media perspective. Nobody is reading forums during the holidays anyway.

I am personally more busy with the Youtube Channel and so I hope Vex will also shed some light on how we are doing on Twitter. I will also try to put a "best of 2016" video together at the end of the year and this is usually pretty time intensive.
3CB Youtube Channel
The channel is doing fine and statistic wise it has improved on all levels. I checked out our statistics compared to 2015, which was so far the best year for the channel. So all these statistics are in relation to 2015.
Quote:
Value: 2015 > 2016 - raise in percentage•
Playing Time: 9.116 Minutes > 60.842 Minutes - +567%• Average playing time per video: 1.46 Minutes > 2.53 Minutes - +73%•
Views: 5.152 > 21.106 - +309%•
Positive Ratings: 86 362 - +320%•
Negative Ratings: 4 34 - +750%•
Comments*: 19 802 - +4121%•
Shared: 13 100 - +669%•
Subscriptions: 148 247 - +66%
*includes chat messages during streams


The reason for these improvements are due to continued change in the length videos have that we put on the channel. We started to upload shorter videos at the end of 2015 and have kept doing so in 2016. Since this seems to work pretty well, we will continue to do so in 2017. We will try to refine our content and the presentation in 2017. One example is that I will try to make video thumbnail for YouTube more consistent and also add visual labels to them.
We can always use more people recording and editing videos and we will try to offer more and better information on how people can record and edit videos for the channel.
Screenshot of the month contest
We only did two of them so far, but they seem to run well in terms of participation, material and recognition. So we have people handing in images that are very nice and we also get some positive feedback from players, communities and Bohemia Interactive.
So from my side, I think 2016 was a good year.